Where photography catches the attention of your audience, video gives you the tools to take this connection deeper.

We create videos inviting your audience to emotionally connect with the people you are serving and understand your work as an organization.

We Use Video To:

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Create deep, emotional, and engaging content.
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Clearly communicate specific parts of your work with your audience.
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Share impact stories of people you are serving or explain a new idea.
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Show your work visually for gala events and speaking engagements.

Video is an effective communication tool for nonprofits when it features specific human stories or shows an issue through a human lens.

We Feature The Human Perspective Of Your Work Through:

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People Profiles – As humans we are always seeking human connection. Video is a great way to give the people connected to your organization a chance to introduce themselves and establish a connection with your audience – this could be people your organization is serving or staff.

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Documentary Stories – Tell the story of someone who was impacted by the work you do, how they met you, and why it was valuable to them – this can be an individual, a family, or a community.

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Narrative (acted) Stories – If you serve people who have been exploited, a narrative film that uses actors to portray the common elements of the stories of people you serve is a safe, ethical way to raise awareness for the work you are doing while maintaining the privacy of the victims.

The lives of your audience are vastly different than those of the people your organization is serving.

 

Communication is effective in establishing connection when your audience can see similarities between themselves and the people you are serving.

Our Videos Build Authentic Emotional Connections Around Three Core Areas Of Communication

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Beliefs – We understand other people best when we understand what they believe about life. What we believe is deeply connected to who we are. This isn’t specific to religious beliefs, as those are often very different.  Beliefs that are similare might be that religion, family, and hard work are all important.

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Joys – Everyone has things that bring them joy. Family, friends, food, adventure and success are just a few common pieces of the human experience that bring us joy.

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Fears – Just like joy we all have things we fear. Death, poverty, loss of health, powerlessness, shame and failure are just a few that we all face as humans every day.

We learn to value people when we have the opportunitity to connect with them on deeper emotional levels and realize how alike we are.

 

What You Get

Videos that connect with your audience, specifically crafted for your needs.

 

When you hire us for filmmaking you can expect:

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Planning – Assistance with planning your film, scripting, and scheduling of logistics.
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Direction – On location we provide all creative direction, videography, lighting equipment and audio capture needed to create your film.
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Editing – We provide post production and editing of the footage to deliver a final film to you.

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Changes – Two sets of changes to the edited film are included.

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Subtitles – We will provide a version of the film with English subtitles as needed. Additional language subtitles can be added for an additional cost.
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Legal Requirements – We provide a simple model release form that can be easily translated to the local languages you are working in.

Strategically crafted videos, that build an emotional connection with your audience, are essential to being heard by your audience and inspiring them to act.   

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